God has called every Christian to a holy life. There are no exceptions to this call.
It is not a call only to pastors, missionaries, and a few dedicated Sunday School teachers. Every Christian of every nation, whether rich or poor, learned or unlearned, influential or totally unknown, is called to be holy. The Christian plumber and the Christian banker, the unsung housewife and the powerful head of state are all alike called to be holy.
This call to a holy life is based on the fact that God Himself is holy. Because God is holy, He requires that we be holy. Many Christians have what we call a "cultural holiness." They adapt to the character and behavior pattern of Christians around them. As the Christian culture around them is more or less holy, so these Christians are more or less holy. But God has not called us to be like those around us. He has called us to be like Himself. Holiness is nothing less than conformity to the character of God.
Jerry Bridges, The Pursuit of Holiness